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BUILD DATA PRODUCTS FOR CPG & RETAIL

The Collaborative Data Workspace for Consumer Packaged Goods

Delivering the right product to the right place at the right time through the right channel is core to fulfilling customer demand and maximizing revenue. Coginiti is the collaborative data workspace that provides visibility across the consumer packaged goods supply chain to ensure timely delivery of products.

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The Collaborative Data Workspace for Consumer Packaged Goods The Collaborative Data Workspace for Consumer Packaged Goods

Consumer Packaged Goods Companies Using Coginiti

Solve Business-Critical Use Cases
with The CPG Data Workspace

Discover, access, and reuse data products.

Supply Chain Optimization

Supply Chain Optimization

Analyze data throughout the supply chain to identify bottlenecks, streamline processes, and optimize logistics to ensures the efficient production, distribution, and timely delivery of products.

Market Basket Analysis

Market Basket Analysis

Determine what products are frequently purchased together, and optimize product placement, design targeted marketing campaigns, and improve cross-selling strategies.

Consumer Segmentation

Consumer Segmentation

Segment your customer base, to create personalized marketing strategies – tailoring products, pricing, and promotions to specific target audiences.

Promotion Effectiveness

Promotion Effectiveness

Measure the effectiveness of promotional campaigns. Evaluate the impact on sales, understand customer response, and refine future promotional strategies.

Price Optimization

Price Optimization

Optimize pricing strategies by considering various factors such as competitor prices, consumer behavior, and market trends.

Trade Promotion Management

Trade Promotion Management

Build data products to plan, execute, and evaluate trade promotions with retailers. Analyze the impact on sales, optimize promotional spending, and build stronger relationships with retailers.

Coginiti AI, your virtual analytics advisor

Coginiti AI, your virtual analytics advisor

Use generative AI to boost your team’s efficiency.

Deliver reliable data with confidence and certainty

Coginiti Pro
Coginiti Pro
For Individual Data Scientists, Engineers, and Analysts
Coginiti Team
Coginiti Team
Collaborative Workspace for Data Teams & Departments
Coginiti Enterprise
Coginiti Enterprise
Manage Collaborative Data Efficiency for Global Organizations